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HYUNDAI VELOSTER NAMED “URBAN CAR OF THE YEAR” BY Decisive Magazine

COSTA MESA, Calif., Oct. 27, 2011 – The all-new 2012 Hyundai Veloster three-door coupe earned the “Urban Car of the Year” title from Decisive magazine. “The Urban Vehicles of the Year” awards are selected by a panel of independent automotive journalists who spend several months evaluating the most stylish, practical and attainable vehicles annually. After driving dozens of cars and trucks in a variety of North American urban settings, they panel selected Veloster as a stand-out performer in the 2012 class.

Hyundai’s all-new 2012 Veloster delivers innovation to the compact coupe segment with standard features such as a unique third door for easy rear-seat access, Hyundai’s Blue Link™ telematics system, Pandora® internet radio, seven-inch touch-screen display, and a new 1.6-liter Gasoline-Direct-Injected (GDI) four-cylinder engine and six-speed transmission. GDI technology helps deliver highway fuel economy of 40 mpg, lower emissions and higher reliability. With a starting price of $17,300 (plus freight), Veloster adds great value to its compelling list attributes.

“Conceived to attract new, youthful drivers to the Hyundai brand, Veloster stands out from the crowd with a stylish yet functional design that combines the best characteristics of both a coupe and hatchback,” said Scott Margason, director, Product Planning, Hyundai Motor America. “The unique personality of the car is attracting many different types of shoppers and we’re honored that the panel of experts with Decisive magazine felt it met the needs of urban drivers so well.”

The Urban Vehicles of the Year winners and finalists will be honored at the 16th Annual Urban Wheel Awards (UWA) on Sunday, January 8, 2012, the MotorCity Casino Hotel’s Sound Board Theater in Detroit, Michigan. The 16th Annual Urban Wheel Awards, hosted by the Emerging Diversity Education Fund (EDEF) and Decisive Media, has been named the Official Multicultural Event of the North American International Auto Show (NAIAS) by the 2012 NAIAS Executive Committee.

“The Hyundai Veloster is a combination of a hip and edgy image, along with exceptional value to price and outstanding fuel economy that is perfectly suited for urban drivers,” said Lyndon Conrad Bell, Decisive magazine’s editor-in-chief. “Hyundai’s choice to make its halo car an entry-level model excites us even more. With Veloster, Hyundai definitely proves that high style and reasonable pricing absolutely can go together.”

Decisive magazine’s “Urban Vehicles of the Year” are featured in the magazine's winter issue, which will be available online at www.decisivemagazine.com and on mobile applications.

HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 800 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle warranty, Hyundai’s 10-year/100,000-mile powertrain warranty, and five years of complimentary Roadside Assistance.

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