PR Contacts

Jim Trainor - Director

Fortunate to oversee the hardest-working public relations team in the industry. I’m responsible for making sure our cars are launched flawlessly to the media and that they get more than their fair-share of coverage; I direct the various aspects of our auto show news conferences and affiliated activities; work to make sure our executives spend time with media to answer their questions and share the Hyundai story; and keep an open line of communication between Hyundai Motor America and Hyundai Motor Corp.

Likes: Michigan, Detroit Red Wings, long and straight drives, road biking, binge TV watching and time with my family

Dislikes: Poor parking lot execution, nuts in cookies, ice cream and brownies, 65 MPH left-lane drivers, cigarette butts

Fountain Valley, CA

Michael Stewart - Senior Group Manager, Corporate & Marketing PR

I’m responsible for corporate and marketing public relations. This includes helping enhance Hyundai’s reputation, executing thought leadership and executive visibility programming, disseminating corporate and business news and supporting the company’s advertising and marketing programs.

You can reach out to me for:

  • Corporate news
  • Advertising and marketing programs
  • Setting up interviews or speaking opportunities for Hyundai executives and experts
  • Automotive industry trends

Likes: USC sports, tailgating, golf, buying lottery tickets with Lori, auto climate control, surviving everyday with 2 kids under 2

Dislikes: Back-seat drivers, inefficient traffic lights, my terrible sense of direction, clutter

Fountain Valley, CA

Brandon Ramirez - Senior Group Manager, Product PR

After nearly 20 years working in Product Planning, I am now working on Product Public Relations communicating the attributes of Hyundai’s entire product lineup. This includes auto show strategy, new vehicle launches and ongoing content creation for Hyundai vehicles.

One of my favorite cars growing up was a Honda CR-X; I loved my car for its nimble, fun-to-drive characteristics, plus it was a manual.

Likes: Driving, movies that include car chases (e.g. James Bond, Jason Bourne, The Fast and the Furious, etc.), rally races, traveling, dining, exercising (e.g. boot camp, Zumba, jogging)

Dislikes: Eating and smelling peanut butter and liver

Fountain Valley, CA

Miles Johnson - Senior Manager, Quality, Service and Technology

Responsible for Technology, Quality and Service public relations 

Technology initiatives include: 

  • Blue Link
  • Apple CarPlay
  • Android Auto
  • Infotainment systems
  • Cyber and Data Security
  • V2V Technology
  • Autonomous Vehicles
  • Wearables
  • Owner Apps
  • Electronics and Telematics shows

Quality initiatives include: J.D. Power Survey Results (IQS, VDS, Appeal, CSI, SSI) and Consumer Reports results

Service initiatives include: Car Care Service, Owner Marketing, Social Media and Crash Parts

Other responsibilities:

Likes: Surfing, House of Cards, Automotive History, Gadgets, Lifting Weights

Dislikes: Avocado and Pesto Pizza, Time Zones

Fountain Valley, CA

Lori Scholz - Public Relations Manager

Manage and oversee Hyundai’s vehicle press fleet in thirteen locations across the United States. This includes the ordering and logistics of vehicles used for all-media launches, regional events and press fleet operations ensuring media have the opportunity to drive and write about our vehicles. Assist in planning key vehicle launch programs and events. In addition, coordinate with Hyundai sales department to aggregate and distribute monthly and yearly sales releases.

You can reach out to me when you need help with the following:

  • Press fleet scheduling
  • Long Term Loan requests
  • Vehicles for comparisons
  • Hyundai Sales Releases
  • Press Events
  • Press releases

Likes: Being a native Californian, riding my bike to the beach, traveling (with family and for business), shopping, CHOCOLATE, being appreciated & Love being a grandma, times two!

Dislikes: Sunday drivers, whiners & Sauerkraut

Fountain Valley, CA

Derek Joyce - Product Public Relations Manager

Manage Hyundai U.S. product public relations for Blue Drive® Eco-focused product lines, Motorsports, CUV lines. You can reach out to me when you need help with the following:

  • Blue Drive® product lines: Tucson Fuel Cell, Ioniq EV, Hybrid, Plug-in, Sonata Hybrid and Plug-in
  • Motorsports news, events and interviews
  • CUV press releases, specifications, features, photos/videos
  • Press kits and annual product changes/explanations
  • Innovative story concepts
  • Auto show and media event plans and interviews 
  • Pre-show Eco and CUV embargoed information by request
  • Advanced technology insights and interviews

Likes: World travel adventures, surfing, track days, diving, snow sports, tennis, family time

Dislikes: Lame drivers, “gut-bomb” lunches, excessive formality 

Fountain Valley, CA

Michele Tinson - Manager of Midwest Product Public Relations

Manage Hyundai U.S. product public relations. You can reach out to me when you need help with the following:

  • Product news, data, and insights
  • Press releases, specifications, features, pricing & photos
  • Press kits and annual product changes
  • Innovative story concepts
  • Auto show plans, and interviews 
  • Embargoed information

Likes: My kids (even as teenagers!), Sunshine, Beaches, Running and Reading

Dislikes: Snakes, crabby people, oysters, a turbulent plane ride, a bad day

Superior Township, MI

Sarah Alkuda - Executive Assistant

Provides executive and clerical support.

Likes: Ice cream, eating out, travel, design, ballet, coffee, open-mindedness

Dislikes: Action movies, bugs, egos

Fountain Valley, CA

Samantha Recchia - Associate, Public Relations

Provides support in managing Hyundai’s social media platforms and daily press fleet operations. Creates press releases, specifications and features documents, and complies all media material for appropriate distribution. You can reach out to me when you need help with the following:

  • Social media activity
  • Influencer engagement
  • Obtaining press releases, specifications, features, and pricing
  • Hi/Lo-resolution logos and photos
  • Auto shows and media events plans
  • Press fleet and vehicle transport requests
  • Product updates

Likes: coffee, positivity, traveling, time spent with family and friends, Italian food, teacup pigs

Dislikes: cramped elevators, snakes, traffic, stingrays

Fountain Valley, CA

Kevin Oates - Ketchum, Partner, SVP, Practice Director

Support Hyundai Motor America’s corporate communications and product public relations programs.

Active in West Coast media relations and corporate communications programs for 15 years as a leader on the agency team representing Hyundai Motor America. Please feel free to find me when you need help with the following:

  • West Coast media needs
  • Corporate information
  • Marketing and advertising programs
  • Hyundai executive communications
  • Auto show information

Likes: USC football, running, good wine, rescue dogs, home improvement projects

Dislikes: The 405 freeway, bumper stickers, gophers, sitcoms with live studio audiences 

Los Angeles, CA

Yvonne Marie Lorie - Ketchum Public Relations / Hyundai Hispanic and Southern/South Central Public Relations

Support Hyundai Motor America’s corporate communications department, particularly national Hispanic public relations which includes local U.S. Hispanic markets, and also Southern/South Central region representation.

An active member of SAMA, GAAMA and TAWA, as well as local Hispanic organizations, including national board member of HPRA, I have been lucky to work with the Hyundai Motor America team for over a decade. You can reach out to me when you need help with the following:

  • National Hispanic media, blogger and influencer relations
  • Regional public relations source for the South from Texas to Florida
  • Spanish-language media materials, including photography, video and spokesperson scheduling
  • Southern/South Central region and national Hispanic lifestyle media opportunities

Likes: Volleyball, boating, crossword puzzles, rainy Sundays, Hawaii Five-O

Dislikes: Thriller movies, pickles, traffic congestion


Miami, FL

Ariel Garcia-Linares - Ketchum

Privileged to work with Hyundai Motor America’s Communications department since 1999 focusing on corporate and product public relations in the Southern and South Central regions, as well as the U.S. Hispanic market. I also serve as Hyundai’s Spanish-language Product public relations spokesperson. Active member of SAMA, GAAMA and TAWA. You can reach out to me when you need help with the following:

  • Press releases, specifications, features, pricing and photography
  • Press fleet vehicle availability/scheduling
  • Regional public relations source for the Southern / South Central Regions
  • Spanish-language press materials & interview opportunities
  • Southern region lifestyle media opportunities
  • Regional and national Hispanic lifestyle media opportunities

Likes: Politics (I’m a political junkie), Horticulture and Landscape design (I have a green thumb), traveling the world, spending time with family

Dislikes: Handheld cell phone users while driving, licorice, jellybeans, celery

Miami, FL

Alex Nunez - Ketchum Public Relations / Hyundai Northeast Product Public Relations

Manages Hyundai’s product public relations and product communications for the Northeast region (including the Boston, New York, and Washington, D.C. metro areas). Coordinates and executes Northeast regional vehicle launch programs and events. Based in NYC. Please feel free to contact me regarding:

  • Hyundai media events in the Northeast
  • Product information and press releases
  • Product features, pricing, specs, and photography
  • Auto show information, executive interview requests

Likes: Movies, running, the Miami Hurricanes, brown cars, gated shifters, IndyCar, the Yankees, and the Knicks

Dislikes: Olives, traffic, actual hurricanes, left-lane squatters, the Red Sox, and the Knicks

New York, NY

Hyundai Motor Global - PR Team

Seoul, South Korea

Hyundai Customer Connect Center - Headquarters

Are you a Hyundai customer who has a question?

Please contact Hyundai Customer Connect Center.

Monday to Friday: 5:00 am - 7:00 pm PT

Saturday and Sunday: 6:30 am - 3:00 pm PT


Fountain Valley, CA